Cyriac Roeding Quotes
Tweet
Generation | Content | Developed | Totally | Symbolically |
Consumers want to see news and be a part of celebrity happenings as soon as video is available. 'CBS Alerts' represent the next generation in wireless news and entertainment content by packaging text with a more rich visual experience in near real time.
- Cyriac Roeding
When the next generation of content is developed, we have to think in a totally different way. Think about it more symbolically. The main story that you see on the TV screen is maybe like the living room of a house. But there are various other rooms in this house that you will otherwise never see. But if you use the Internet, you find out what's in the attic. And if you use the cell phone, you find out what's on the first floor. And on another medium, you find out what's in the cellar.
- Cyriac Roeding
