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Frank Luntz Quotes

When I started in this business, everybody said the Democrats were the better communicators because they sounded like social workers, and Republicans were awful because they sounded like morticians. In some cases. they actually dressed like morticians. - Frank Luntz

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Started | Business | Democrats | Communicators | Sounded |

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I am amazed at how eager the CEOs of the biggest companies are today to communicate as effectively as possible, to employ the skills and the language. - Frank Luntz

What matters most in politics is personality. It's not issues; it's not image. It's who you are and what you represent. - Frank Luntz

There's a problem with political polling in that you have so much pressure to do what your client wants you to do and say what your client wants you to say. I've never felt that pressure. I am independent of the political parties. - Frank Luntz

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