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Frank Luntz Quotes

We decide based on how people look; we decide based on how people sound; we decide based on how people are dressed. We decide based on their passion. - Frank Luntz

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Decide | Based | People | Sound | Dressed |

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Let's not play games, she's going to win the Senate race overwhelmingly. It'll be a landslide. - Frank Luntz

It is acceptable to bring someone to tears if it explains to them in an emotional way why a product, a service, or a candidate is the right person, is the right thing to do. - Frank Luntz

If Republicans explain that the legislation takes time to have an impact, they're inoculated. The only way Democrats can get an advantage on gas prices is to show that their policies would bring them down. It is not enough to blame Republicans; you need a solution. - Frank Luntz

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