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Anita Frazier Quotes

While total industry sales have continued to decline, the power of entertainment in driving sales can be seen through the incredible success of franchises such as Star Wars and Dora the Explorer. The Star Wars franchise had a great year, contributing to the increase enjoyed by the Action Figures and Building Sets categories. - Anita Frazier

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Total | Industry | Sales | Continued | Decline |

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They did a great job of creating the hype. The 360 has largely been out-of-stock at retail since its launch last November. So clearly, selling out is one sign of performance, but you can't say that its market potential has been even close to tested with the limited supplies available. - Anita Frazier

Things are likely to get worse before they get better. - Anita Frazier

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